News and Blogs

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Starting 25th May 2018

With GDPR (General Data Protection Regulation) fast approaching,  we’re getting in touch to check that you’re happy to continue receiving the emails and newsletters we send out from time to time.

We’d love to carry on sharing our thoughts and ideas on fine art, from helpful tips and inspiration to exhibitions and news.

However, under the GDPR regulations we HAVE to hear back from you, otherwise we will HAVE to, by law delete your names and email addresses from our mailing database, INCLUDING CUSTOMERS, therefore, to simplify the whole process we have decided to completely delete our existing marketing database.

Please read our Privacy Policy

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If you have any questions, regarding your personal data please call us on 01746 325 911 or email me for more details.

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Fine Art Paper – how do I choose?

“Which fine art paper would you like” can be much more of a daunting question than some may realise! With so many options available, which do you select? Smooth surface? Oh, what about textured though? So many options to consider – and you thought the hard bit was over when you took your incredible photograph or created your amazing piece of artwork!

But what is fine art paper? How is it different to just standard copier paper? Well, it is normally made with cotton (although it’s composition can vary of natural fibres), it’s acid free (guaranteeing longevity, which is vital to your print).  It’s not artificially bleached and the surface of these papers are specifically designed for receiving high quality inks and pigments. Additionally, most of these fine art papers are much heavier than your standard printing papers, with weights up to 500gsm+!

Art Reproduction
Museum Etching - The Artist's Print Room
©Hahnemühle Museum Etching

First things first though, when selecting a paper for your print: You need to consider your original artwork (photographic pieces can be slightly different!) Many fine art papers are designed to replicate the papers you would have created your original on, whether that be a watercolour piece or sketch or pastel etc. Ideally, select a paper closest or most similar to what you have already used to produce the artwork on. For example the Hahnemühle Museum Etching paper has an incredible rough texture similar to a watercolour paper. It is a heavy 350gsm, natural white paper making it ideal for reproductions of landscape pieces.

Photographic Printing

For photographic pieces, you really must consider the colours in the image and the finish you would like. With regards to ‘glossy’ fine art papers, don’t get scared that they will have a similar finish to the holiday prints you used to get from Boots! The glossy finish on these papers are much more subtle and beautiful. For example the Fine Art Pearl from Hahnemühle  is a 285gsm a-cellulose fine art paper with a bright white base. This paper produces stunning prints with impressive contrasts for, both colour and black and white photography. Your image will be finished with a stunning sheen. A reliable fine art paper to go to for fine art photographers.

The main thing to remember when selecting your paper for your prints, is that it is your own personal choice – there is no right or wrong answer! We are here to help make that decision slightly easier for you though! Book a free introductory meeting with us, we can show you examples of our work as well as the fine art paper options we have available. In the meantime, take a look at our giclée papers and canvases page to read about all the papers we have on offer.

What is Giclée?

What is Giclée Printing and what is behind the process?

Let’s start from the beginning… Well possibly one of the best places to start is the Oxford English dictionary which gives the following definition:

“Giclée is a digital printing process in which an inkjet printer is used to produce a high-quality art print”

Another good place to start, is how do you actually pronounce it? Well, Giclée derives from the French word, ‘squirt’. However, if your French isn’t too good, you pronounce it, ‘Zeeh-clay’. The term was coined by Print Maker Jack Duganne in the early 1990’s making it still a relatively new process. Traditionally the term encapsulated the process of digital artwork reproductions and photography printing, however, as trends and technology have evolved it can now additionally include entirely digital artworks.

Simply put, the Giclée printing process involves an inkjet printer ‘squirting’ microscopic dots of pigment ink onto archival quality paper or canvas. It can be argued that Giclée printing is the highest quality of art reproduction available. 

The Giclée print process requires four aspects; resolution, inks, archival quality paper/canvas and the printer.


Images you see on computer screens are usually at 72ppi (pixels per inch), however, for a Giclée quality print, an image must be at a minimum of 300ppi when an image is being viewed at 60cm or less distance. With a minimum of 300ppi, you are guaranteed the best quality print and ensuring your final image doesn’t appear to be ‘pixelated’.


Here at The Artist’s Print Room, we only use genuine Epson UltraChrome HDX pigment inks. These particular inks have high density levels of pigment giving you the most accurate of colour reproductions. In addition to this, the genuine Epson inks guarantee longevity when combined with the other aspects involved in the Giclée printing process.

Paper and Canvas

A vital part of the process which can also seem very daunting! With so many options to select from, the most important factor here is the archival qualities of the substrate. A fine art quality paper or canvas needs to be acid free and certified to last for at least 75-100 years. We stock the widest range of Hahnemühle Fine Art papers in the UK and you can find out more about our papers and canvases here.


A Giclée printer is very different when compared to a standard desktop inkjet printer. Typically to produce a Giclée print the printer requires at least eight different inks. Our Epson SC-P9000 printer provides the most superior quality images and can produce prints up to 44″ wide!

To find out more about our printing services please visit our Giclée Printing page.  


Affordable Giclée Printing Services for Students 

Affordable Giclée Printing Services for Students 

If you are a university student, the chances are you’re living your life on a rather strict budget, a budget that needs to cover rent, food, books and of course the frequent trips to the student bar to socialise with friends. So, the chances are many other expenses are out of the question. Affordable Giclée Printing Services for Students. At The Artists’ Print Room we understand that students don’t have the same financial freedom as those who work full time or have more of an income, and so we’re doing our bit to make getting professional printing done a little bit easier.

Giclée Printing Services UK

Whether you’re a budding artist or a studying photographer, the chances are at some point your university or college are going to want you to print out your work; this could be for an exhibition, as part of an end of year project or just to display for other students. Alternatively, you may just want to show off your work to others, hang it at home or gift it to a relative for Christmas. Whatever the reason behind needing printing services, if you are a student we are happy to offer a discounted rate for our giclée printing services.

We understand that students have a lot of things to consider, are living away from home for the first time and are faced with a lot of books and study materials to buy. So, we’re offering a 10% discount off all our services including giclée printing. This means students are able to take advantage of professional printing services at a budget they can afford.

Students, Take Advantage!

As well as offering a 10% discount on all of our services, including professional giclée printing, we also offer a free one hour introductory meeting to students to help guide them through photoshop, colour management, portfolio printing and other areas of photograph printing. From the beginning of your art and photography studies The Artists’ Print Room are with you to help you get the best shot at securing yourself a professional career in your art form of choice.

Find out more about our work with students and find out more about receiving your discount or booking an introductory meeting by getting in touch on 01746 325 911 or via our online contact form.

Expanding our range of Fine Art Giclee papers

Expanding our range of Fine Art Giclee papers

We have introduced two new papers, what I would call ‘Entry Level’ papers into our range. Made by Fotospeed they are a economic alternative to our premium Hahnemuhle , Canson and St Cuthberts Mill range. Whilst they do have a lightfastness of over 75-years, they are medium – high in Optical Brightening Agents (OBA’s) a chemical compound that absorbs fluorescent light and emits blue light, making the whites appear whiter. However at 30% less than our premium Hahnemuhle papers, they are a great choice for students through to serious amateurs.

Fotospeed Photo Smooth Pearl 290gsm

Our new range of Fotospeed papersThis is a lovely natural white smooth paper with a beautiful sheen. It’s great at lifting an image from the paper while retaining an even sheen across the whole image. It works well with colour and black and white.

This is a very popular and reliable paper for photographers.

Fotospeed Platinum Etching 285gsm

This is a 100% acid free Fine Art paper with a velvety textured surface. The paper has a natural white base of 25% cotton and 75% alpha-cellulose and used with our pigment inks your Giclee print life is more than 85 years.

This is a recent addition to the market and is a great paper for photographers and artists.

Premier Heavy-weight papers and canvasses

We have a great range of premier heavyweight papers and canvasses. We only use heavyweight substrates because we believe your images deserve the best quality to really make your images come to life.

Get in touch if you’re unsure what paper or canvas will best suit your needs, we have a wealth of experience.

Still unsure what paper will suit your images then consider getting a proof print, you’ll get to see a sample of your image, printed with our premier pigment inks on one of our stunning heavy-weight papers.

Choose from 12 Heavy-weight papers and canvases

Learn more about our full range of premier fine art papers and canvasses and their exceptional qualities.

Any questions? Looking for expert fine art printing advice then please get in touch, we’re happy to help.

All our fine art substrates have a customised ICC profile ensuring premier quality in the fine art print.

Our New 44” Epson Fine Art Giclée Printer

New 44” Epson Printer

Have you heard?

William's off to ChinaAt The Artist’s Print Room we’ve just bought a brand new 44” Epson SureColor Printer, this means you’ll be able to order even larger Giclee prints from now on. You’ll still get a quality archival Giclee print, but now you have a wider range of sizes to choose from. We know you love the quality and depth of colour and deeper blacks we create for you and felt to meet your needs further we needed to offer you a greater choice of sizes, making your Giclee prints stand out.

There is a table price list, with samples of sizes and our competitive Giclee print prices.

You know we love to chat so if you have any questions about Giclee print sizes or any of our services please give us a call on 01746 325 911

We’ve been listening to you and have made quite a few changes to our services to suit your needs, whilst continually providing you with a high level of customer service.

Don’t forget all our paper and canvas substrates are top branded heavy weight quality, you can order a sample pack.

csm_DFA-Sample-FineArtPearl_01_8379da2a3cWe are also NOW offering Hahnemuhle Fine Art Pearl 285gsm, beautiful photo paper for high definition shadow detail in both colours and black ‘n’ whites with a pearl finish.

What else have we done?

At The Artist’s Print Room we pride ourselves on the stunning images we capture when photographing your artwork, we believe the quality of these images beats scanning. We produce large files that capture every small detail patiently painted by you, bringing all the colours of your artwork to life. Not only do we photograph your paintings, but love creating images of your 3D artworks regardless of the location challenges this can bring.

Therefore after many requests we have opened up a special Artwork Photography rate for all your paintings that are under A4 (max), so

A4 max artwork + 15mins colour correction + print proof for £35.00


Can I photograph my own work?

untitled_untitled shoot_Artist's Print Room_sRGBThe most common question I get asked about photographing Art is: Can I photograph my own work? The answer is yes, but for Fine Art Printing the answer is typically, NO!

I get sent lots of image files for printing, 80% plus are of such a low resolution, that the prints would be no larger than a beer mat.

I’m a professional Artwork Photographer, I shoot art all day long, I know how to light it, how to stop un-wanted reflections, how to work with metallics, glossy surfaces and how to get perfect balance from corner to corner. On top of this, I know how to edit. I work directly with my artist’s, side-by-side when colour correcting, after all, its your work, not mine.

Remember that – Perfect capture leads to perfect giclée prints.

William Shakespeare – The 400th Anniversary Portrait, by Geoffrey Tristram, April 2016.

shakespeare-geoff tristram-portrait-headIn 2015, Stratford Town and District Councils asked Geoffrey Tristram, a professional artist from Stourbridge, to create a painting of William Shakespeare’s face for advertising and promotional purposes. They chose Geoffrey first and foremost because they liked his style of painting, but also because of his pedigree as an illustrator. He has been an artist and cartoonist for 40 years, working for hundreds of large companies including the BBC, Penguin Books, Winsor & Newton, Reeves, Ravensburger Puzzles, Trivial Pursuit, and Past Times, to name but a handful. He has designed and illustrated record sleeves for the likes of UB40, postage stamps (The Charles and Diana Royal Wedding, Lake Placid Winter Olympics, World Cup Football and Miss World) and painted or caricatured many celebrities including Jeremy Clarkson, Alan Shearer, and virtually every top snooker player during his 25 year stint as Embassy World Snooker’s favoured cartoonist. So, put simply, he could be trusted to make a good job of it!
DSC_1253Having successfully completed this small, initial commission, Geoffrey confessed that, as a lifelong Shakespeare fan, his dream job was to paint a brand new, large, impressive oil portrait of the Bard at his writing desk. The idea was well received, and just before Christmas 2015, the painting was begun. The artist knew full well that such a picture would bring with it a massive responsibility, and he was in no doubt that it would attract criticism, both good and bad. It didn’t help that, for such a world-famous person as Shakespeare, he didn’t appear to be overly fond of posing for artists, so there wasn’t much in the way of previous reference material to fall back upon.

Undaunted, Geoffrey set about the task in his usual forensic, obsessive way. He dug out copies of just about every existing painting, etching, wood cut, bust and statue that purported to be of the great man. He even found a death mask. They may as well have been ten different people. The etching on the first folio was apparently approved by Ben Jonson, but the drawing was naive and rather odd. There were a couple of paintings, presumably created when Shakespeare was a younger man that could have been Sir Walter Raleigh or any other Elizabethan, for that matter. Some pictures had a full head of hair, while others had none. On some, he looked thin, but on the Holy Trinity Church bust, he looks more like a jolly butcher.

DSC_1250-002It was dawning on our artist that he had maybe bitten off more than he could chew. Nevertheless, he ploughed on, comparing the images, allowing for the fact that we all get older, fatter and balder, and pictures of us taken at college seldom look like us at all by the time we draw our pension. Then Geoffrey traced out the familiar bald pate and moustache and goatee beard combination, and began to overlay it on top of the various depictions of this enigmatic man, and lo and behold, he experienced a Eureka moment. All the contenders, once so dissimilar, now suddenly began to seriously resemble each other. This gave our frustrated artist heart.

He contacted his friend, Steve Jolliffe, a graphic designer and photographer, and waylaid another friend, Simon Millichip, promising a trip to sunny Stratford and a cream tea in return for reference photographs and a body double, respectively. He then hired a costume of the correct vintage and social class at great expense, and convinced the Shakespeare Birthplace in Henley Street that they must allow him to use the house as a backdrop (they chose the room where W.S. was almost certainly born, which seemed fitting somehow). Due to a traffic jam on the M40, our intrepid band ended up with just half an hour to take all the reference photographs before the first coach-load of tourists arrived.

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Geoff Tristram_William Shakespeares 400th Anniversary_The Artists Print Room
400th Anniversary Portrait Giclée Print £195
Edition Size 400

Buy NowShakespeare’s face was mainly based on the first folio etching, but then Geoffrey humanised it. He wanted to create a real, living, believable human being. Meticulous preparatory drawings were done, sleep was lost and the Tristram residence driven to the edge of sanity. The artist locked himself in his studio for two months, obsessing, painting, fretting his weary hours at the easel and occasionally just sneaking back at some ungodly hour just to take another look. What looked great on a Monday was altered on the Tuesday, and duly altered again on the Wednesday until it returned to how it was in the first place. Then, round about the beginning of February 2016, he emerged paint-stained but happy. He had an answer for every potential critic about every potential bone of contention. His research had been thorough, and if anyone really thought they could do better, they were welcome to try it!

g tristram sealOne of the main reasons for painting the picture was the creation of a special edition giclee print. To this end, Geoffrey contacted Mark Parry at the Artist’s Print Room, just outside Bridgnorth, Shropshire. Geoffrey met Mark and was impressed with his attitude and dedication to producing a first class job. For many, the only reproduction of the original painting they would ever see was the print, so it had to be right. It was also important to Geoffrey that Mark was an Artist’s Trade Guild member, and as such, someone who was able to meet their high standards. The two got on famously thanks to a shared sense of humour, and the result was two editions of the image, a special edition of just 400 signed and numbered prints which was aimed at institutions, theatres, schools, colleges and the like, priced at £195 plus postage and packing, and a smaller, domestic-sized open edition at £85.

The original painting was unanimously well received by the Stratford councils, and will be displayed in the ancient town hall during the April festivities, which will see people travelling from all corners of the globe to pay homage to their literary hero. By all accounts, the yearly celebrations are always spectacular, but this year the town intends to raise its game even further, with street processions, a banquet, and a host of famous guest actors and celebrities in attendance. It has even been rumoured that royalty may well attend.

If you are interested in owning one of the prints that Geoffrey and Mark have created, take a look at their new website, where you can find more information about print sizes and substrate details, etc. You can also email Geoffrey on [email protected] if you need more information. And because there are only 400 prints available to the whole world, please remember, if t’were done when ‘tis  done, then ‘twere well it was done quickly! 

That man had a way with words, don’t you think?

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On Location with the Amazing Donald Brown

Spent the last few days finishing off, what has been a fabulous photoshoot with the amazing sculptor Donald Brown. I was contacted by Donald, who wanted his sculpture ‘A Sporting Chance for Peace’ photographed for Giclée printing. At over 6feet wide by 4 feet high and also three dimension, it posed a number of problems.

Donald Brown_A Sporting Chance for PeaceDonald wanted it captured with shadow, He had been working with overhead lighting, which formed specific shadow detail, he also had a large open glass window, which defused the detail at certain times of the day, these shadows were very important.

After setting up I took some test shots, After testing various reflector positions, to capture that detail, Donald was Happy.

Once back in my home studio, we colour balanced and edited the image. By viewing the sculpture on my monitor we made a few minor adjustments, straightening the hockey stick, removed bur from mouths and eyes.

We tested the print on two different substrates, The Hahnemuhle Baryta and the Hahnemuhle Satin, Donald was very impressed with the feel and look and the baryta.

We next set about creating a final image, using different marble effect backgrounds, typeface and overlays, the final images where complete.

You can view, the Journey Donald and myself took here on youtube.

Purchase your Giclée prints from  Donald Brown’s Website