ArtSure from The Fine Art Trade Guild

ArtSure - The Artist's Print Room

A few weeks ago we shared with you the exciting news that we are now a Canson Infinity Certified Print Laboratory in addition to a Hahnemühle FineArt Certified Studio and an Epson Digigraphie Studio. However, in addition to these outstanding accreditations we are also a member of the Fine Art Trade Guild ArtSure scheme, but what does this mean?

ArtSure from Fine Art Trade Guild

Overall the ArtSure scheme differs from the print studio schemes mentioned above, however, it does work with great synergy alongside these.

The ArtSure scheme is designed to give you piece of mind even before the printing has even begun with quality papers and inks. Sadly, poor quality prints are easily produced, to the untrained eye these can be difficult to distinguish between when compared to genuine fine art prints. Therefore, the scheme approves papers and inks to add an additional level of assurance and to ensure only the highest quality products are producing the highest quality prints both for photography and art reproductions. Papers from different paper mills are tested externally for archivability. For example, pH levels of papers that are approved by the scheme are required to be between 7 and 9 for optimum longevity, additionally the paper has to be a minimum of 250gsm. For inks to be approved as part of the ArtSure scheme, they are required to score at least a six on the Blue Wool scale or an equivalent certification. Additionally, there is also a list of approved printers, of which The Artist’s Print Room Epson Sure Color SC-P9000 is listed. You can find a full list of ArtSure approved materials and equipment here. Only prints produced according to the standards set by ArtSure and The Fine Art Trade Guild can use the ArtSure logo, whether this be on the corresponding certificate of authenticity or within the border of the print itself.

The Artist’s Print Room can offer assurance, security and provenance during each and every stage. The Artist’s Print Room is the only studio in the UK to have all these outstanding achievements of both certified laboratories and ArtSure membership.